The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Time
Written by: David Vise, Mark Malseed
Editorial Reviews:
"Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors’ and Ford’s combined, its staff eats for free in a dining room that used to be run by the Grateful Dead’s former chef, and its employees traverse the firm’s colorful Silicon Valley campus on scooters and inline skates.
The Google Story is the definitive account of the populist media company powered by the world’s most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, “change the world” through a search engine that would organize every bit of information on the Web for free.
While the company has done exactly that in more than one hundred languages, Google’s quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database.
Readers will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; the unorthodox approach that has enabled it to challenge Microsoft’s dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of its founders’ mantra: DO NO EVIL."
If you like "The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Time, you might also like ...
Spotlight customer reviews:
Customer Rating:
Summary: Interesting sections overshadowed by repetition and fluff
Comment: As other reviews have mentioned, this book is full of repetitions that make it difficult to read at times. When the authors focus on specific events it gets interesting, but they then literally beat a dead horse by throwing in quotes that are basically saying the same thing over and over. The last chapter in genes and DNA was actually painful to read. The first two pages of the chapter were interesting, but the remainder of the chapter was like reading the same sentence over and over again. In addition, the founders of the company are made to look like angels and this fluff detracts from the books and makes it seem like a PR guide. Still, there were interesting parts, but there should have been at least 100 pages cut out.
Customer Rating:
Summary: This book should never have been printed
Comment: There is absolutely no substance, organization, or just plain good writing in this book. I was forced to read it for a book club and it is honestly the worst book I have ever read. I'm certain the editor didn't even open the book, betting that anything with Google on it would sell. And they were right.
If you are looking for information on Google, look somewhere else.
Customer Rating:
Summary: The history of the most popular search engine
Comment: How did two Stanford Ph.D. students create one of the world's most recognizable brands in just a few short years? This book profiles both the company and its founders, and provides insights into a company that has consistantly defied conventional wisdom on its way to unprecedented success. Beginning with a vision of a search engine that would provide users free, fast, and reliable access to all the information on the internet, Larry Page and Sergey Brin have build a loyal following of users. This book is filled with inside glimpses into the history of Google and the challenges is faced on its way to success, as well as its unique cooporate atmosphere and vision. A great book for anyone who wants to understand just how this unconventional company has become so successful in such a short time.
Customer Rating:
Summary: A company that provides a "Perk" for a good reason!
Comment: David Vise captures the true concepts and ideas of Larry Page and Sergey Brin. The reader can not lose their focus with the research, knowledge of the founders purpose within each paragraph or for that matter each chapter. I highly recommended this book to anyone who has the curiosity for business. The mixture of knowlegde the author describes on how each and every employee is cared for creates a vision that the founders wanted from the beginning. The chapter that described the Chef that made "Buttermilk Fried Chicken for Elvis" was very interesting. The book is a must reader for anyone...
Customer Rating:
Summary: Skip the book, just use Google
Comment: The Google Story is not written well at all. It is a poorly written ad for Google, Standford, and a couple other people. All you get from the book is that you should do your doctoral studies at Stanford since they are all about capital gain there, and are willing to pay for your patents.
The Google guys were not normal in the slightest. They raised $900,000 from family and friends in a matter of months. Normal people couldn't get money like that in a lifetime.
Persuading the venture capitalists to let them maintain power is rather interesting though. I will give them an credit for that.
The book just has a bunch of random, vague events that anyone could find on Google is they searched. Wikipedia probably has a better description of Google than David Vise.
Don't waste your time with this book. Get online and read about Google if you want to learn more about them.
Dewey Decimal Number: 338.761025040973
EAN: 9780553383669
ISBN: 0553383663
Label: Delta
Manufacturer: Delta
Number Of Items: 1
Number Of Pages: 336
Publication Date: 2006-08-29
Publisher: Delta
Release Date: 2006-08-29
Studio: Delta
 | Format: Paperback List Price: $14.00 Our Price: $11.20 Your Save: $ 2.80 ( 20% ) Availability: In stock soon. Order now to get in line. First come, first served. Average Customer Rating:  |
Editorial Reviews:
"Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors’ and Ford’s combined, its staff eats for free in a dining room that used to be run by the Grateful Dead’s former chef, and its employees traverse the firm’s colorful Silicon Valley campus on scooters and inline skates.
The Google Story is the definitive account of the populist media company powered by the world’s most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, “change the world” through a search engine that would organize every bit of information on the Web for free.
While the company has done exactly that in more than one hundred languages, Google’s quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database.
Readers will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; the unorthodox approach that has enabled it to challenge Microsoft’s dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of its founders’ mantra: DO NO EVIL."
If you like "The Google Story: Inside the Hottest Business, Media, and Technology Success of Our Time, you might also like ...
Spotlight customer reviews:
Customer Rating:
Summary: Interesting sections overshadowed by repetition and fluff
Comment: As other reviews have mentioned, this book is full of repetitions that make it difficult to read at times. When the authors focus on specific events it gets interesting, but they then literally beat a dead horse by throwing in quotes that are basically saying the same thing over and over. The last chapter in genes and DNA was actually painful to read. The first two pages of the chapter were interesting, but the remainder of the chapter was like reading the same sentence over and over again. In addition, the founders of the company are made to look like angels and this fluff detracts from the books and makes it seem like a PR guide. Still, there were interesting parts, but there should have been at least 100 pages cut out.
Customer Rating:
Summary: This book should never have been printed
Comment: There is absolutely no substance, organization, or just plain good writing in this book. I was forced to read it for a book club and it is honestly the worst book I have ever read. I'm certain the editor didn't even open the book, betting that anything with Google on it would sell. And they were right.
If you are looking for information on Google, look somewhere else.
Customer Rating:
Summary: The history of the most popular search engine
Comment: How did two Stanford Ph.D. students create one of the world's most recognizable brands in just a few short years? This book profiles both the company and its founders, and provides insights into a company that has consistantly defied conventional wisdom on its way to unprecedented success. Beginning with a vision of a search engine that would provide users free, fast, and reliable access to all the information on the internet, Larry Page and Sergey Brin have build a loyal following of users. This book is filled with inside glimpses into the history of Google and the challenges is faced on its way to success, as well as its unique cooporate atmosphere and vision. A great book for anyone who wants to understand just how this unconventional company has become so successful in such a short time.
Customer Rating:
Summary: A company that provides a "Perk" for a good reason!
Comment: David Vise captures the true concepts and ideas of Larry Page and Sergey Brin. The reader can not lose their focus with the research, knowledge of the founders purpose within each paragraph or for that matter each chapter. I highly recommended this book to anyone who has the curiosity for business. The mixture of knowlegde the author describes on how each and every employee is cared for creates a vision that the founders wanted from the beginning. The chapter that described the Chef that made "Buttermilk Fried Chicken for Elvis" was very interesting. The book is a must reader for anyone...
Customer Rating:
Summary: Skip the book, just use Google
Comment: The Google Story is not written well at all. It is a poorly written ad for Google, Standford, and a couple other people. All you get from the book is that you should do your doctoral studies at Stanford since they are all about capital gain there, and are willing to pay for your patents.
The Google guys were not normal in the slightest. They raised $900,000 from family and friends in a matter of months. Normal people couldn't get money like that in a lifetime.
Persuading the venture capitalists to let them maintain power is rather interesting though. I will give them an credit for that.
The book just has a bunch of random, vague events that anyone could find on Google is they searched. Wikipedia probably has a better description of Google than David Vise.
Don't waste your time with this book. Get online and read about Google if you want to learn more about them.
Technical Details
Binding: PaperbackDewey Decimal Number: 338.761025040973
EAN: 9780553383669
ISBN: 0553383663
Label: Delta
Manufacturer: Delta
Number Of Items: 1
Number Of Pages: 336
Publication Date: 2006-08-29
Publisher: Delta
Release Date: 2006-08-29
Studio: Delta
